Nokia devices have always been extremely admired in India, mainly because of its accessibility and attractive specifications, but have now begun to lose their ground to rival phones. Since the arrival of the Motorola Smartphones in the Indian market scene in 2011, the company has been successful in making a return and according to the latest report from Canalys, it is now the fourth largest Smartphone vendor in our country.
The strong sale of Moto G is one of the reasons that Motorola was able to overtake Nokia. From the day it was released, Moto G has been the best-selling and most value-for-money handset on Flipkart and in India, but Xiaomi was able to take the crown in just couple of days of entering India. The Smartphone market of India continues to grow, and in fact has achieved sequential growth of nine percent in the second quarter of this year. The market is currently lead by Samsung, followed by Micromax, but Motorola’s history is really interesting.
A brief report from bgr.in which compares smartphone shipments between the first two quarters of 2014, Motorola has seen a massive growth of 379,310 in the first quarter to 955,650 in the second quarter. Nokia, which had a market share of 12 percent in India earlier this year, now lags behind Motorola. Nokia saw only a small increase in the number of shipments of 583,160 in Q1 to 633,720 in Q2.
However, Lumia 520, bestowed with the title of being cheapest Windows smartphone from the company, which has been available in the India market scene for over a year now, still remains one of the best selling devices here, although his performance seems to be affected by the newcomers. It is likely that sales of Nokia in India will increase in coming months as Lumia 530, the successor to the Lumia 520, will hit the markets.
Featured Image Courtesy: Motorola