Having a great following on social media is becoming more and more important everyday, but if you are just getting started on social media then you should not be focusing on the number of followers you can attract. Instead, you should be working on growing your fanbase by creating interesting and engaging content. Have you heard the saying ‘if you build it they will come?’ , well when it comes to social media this is certainly true.If your social media page is interesting it will attract new followers.
There are many services out there who are offering to get you fans and followers without the hassle. You can buy thousand of likes or follows for just a few bucks and it is incredibly tempting to do so. However, while this is an easy way to get large numbers of fans, there ar plenty of reasons not to fall into the trap of buying popularity.
- Even if you have tens of thousands of fans, that means nothing if those fans are not engaging with you. When you buy fans they are not real people, so they won’t engage. Those who are real people are not interested in your page. They only liked it for the money!
- When you have low engagement it equates to low EdgeRank on Facebook. If your EdgeRank is low due to fake fans not engaging with your content then you may find that the real fans will not get to see your content.
- Instead of spending money on fake followers which will likely end up scrubbed eventually, you would be better spending money on advertising to garner genuine targetted fans.
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